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03 · Service

Custom CRM and booking systems that do the admin for you

Bookings, reminders, invoices and customer records built around how you already work. Including a full CRM for letting agents, built from one that runs a real agency day to day.

Get a quoteFrom £999 + £79 a month
  • Free, no obligation
  • Takes about two minutes
  • Reply the same working day

Most small businesses lose hours every week to the same jobs: replying to booking requests, chasing no-shows, sending invoices, copying details from one place to another. A simple system can do most of that on its own, and it lives inside your own website behind a private login.

We build booking systems with deposits and reminders, follow-up and review-request messages, invoices and payment reminders, and customer and job records. You see everything on your phone: who booked, who called, what is due and what has been paid.

For estate and letting agents we offer a full CRM covering landlords, tenants, properties, maintenance, tasks and reminders. It is built from a CRM that runs a real letting agency day to day, so it handles the jobs agents actually do rather than a generic sales pipeline. See websites and CRM for letting agents.

Systems start from £999 to build, plus £79 a month to host, keep secure and improve. We start by sitting down with how you work today, find what can run itself, and give you a fixed price for that first step.

What we automate

Most of the admin in a small business is the same jobs, done the same way, every week. Those are the jobs a system can take over. We look for the tasks where someone copies details from one place to another, sends the same message again, or has to remember a date.

  • Online bookings, with deposits or full payment through a payment provider
  • Email and text reminders for appointments, renewals and follow-ups
  • Contracts filled in from templates, sent for e-signature and filed
  • Invoices created and sent on a schedule or when a job is done, with polite chasers
  • Customer, job and property records in one place
  • Review requests after a job or visit
  • Exports for your accountant, or a link to your accounting software

Contracts and invoices, on their own

For many businesses, the biggest time sink is paperwork: copying details into the same agreement, waiting for signatures, writing invoices at the end of the week and chasing them. We build workflows where agreements are filled in from your templates and sent for signature through an e-signature service, and invoices go out with a payment link and follow themselves up.

Horizon Lettings' CRM, built by our founder, runs automated workflows for its contracts and invoices. See contract and invoice automation for how it works for any business.

How a build runs, in phases

We do not ask you to commit to a huge project up front. After a short call, we walk through a normal week with you and pick the smallest piece that will make a real difference. That first phase gets a fixed price in writing, starting from £999.

We build it, bring in your existing records, and test it on real work with you before it goes live. Once you are using it, we look at what comes next. Each later phase is priced before it starts, so you always know where you stand. Small improvements along the way are covered by the £79 monthly fee.

Connecting to the tools you already use

A system is most useful when it talks to the tools you already rely on. We connect to accounting software such as Xero, QuickBooks and FreeAgent, calendars, payment providers, e-signature services, and your online store, where those tools allow it.

Some tools do not let other systems connect, or charge extra for it. Before we quote, we check what each of your tools allows and tell you plainly. Where a link is not possible, we give you a clean export instead, so nothing has to be typed twice.

Security and your data

Your system lives on your own website behind a private login that needs a one-time code. It is hosted securely on an encrypted connection and backed up daily. Each member of staff has their own login, and you decide what each person can see.

Your data stays yours. You can export it as a spreadsheet whenever you like, and if you ever stop, we give you a full export before anything is switched off.

Built for your industry

Every industry has its own words, dates and paperwork, and a good system uses them. We have written up what a system looks like for letting agents, plumbers, electricians and builders, cleaning companies, garages, hire and events businesses, workshops and more. Start at the custom CRM page, which also explains honestly when an off-the-shelf tool is the better answer.

Included in the price

  • A short call and a walk-through of how you work now
  • A fixed price for each phase, agreed in writing before it starts
  • Building and testing the system with your real work
  • Importing your existing records, where agreed in your quote
  • Training for you and your team
  • A private login with a one-time code, on your own website
  • Hosting, security, daily backups and small improvements in the £79 monthly fee
  • Exporting your data whenever you want it

Not included

  • Fees charged by other services, such as payment providers, e-signature services, text message sending or accounting software
  • Bigger new features, which are priced before we start
  • Typing up paper records, unless agreed in your quote
  • Legal, tax or compliance advice
  • Subscriptions to other software you already use
How it works

Three steps

  1. 01Map itWe sit down with how you work today and find what can run itself.
  2. 02Build itWe build the system on proven parts, so it is quick and reliable.
  3. 03Run itWe keep it working and improve it month by month.
Proof

Live work you can visit.

See all our work →
Horizon Lettings website homepage
Letting agent · Website and custom CRM

Horizon Lettings

An independent letting agent our founder helped run. The website lists every flat, and the custom CRM behind it runs landlords, tenants, properties, maintenance and tasks in one place, with automated workflows for contracts and invoices.

Visit the site
Kreamy Delights website homepage
Ice cream van hire, London · Website and SEO

Kreamy Delights

A London ice cream van hire business. A fast, playful website with pages for every area and event type, built to be found on Google. A booking and customer system is in development.

Visit the site
Our promises

Our promises to you.

No surprises on price, no locking you in, and no going quiet once the site is live.

The full details are in our terms.

Systems and CRM: questions people ask

What can a system do for my business?
Take bookings and deposits, send reminders and follow-ups, ask for reviews, send invoices and keep your customer and job records in one place.
Do you build CRMs for letting agents?
Yes. Our letting agent CRM covers landlords, tenants, properties, maintenance, tasks and reminders, and is built from one that runs a real agency.
What does a system cost?
Systems start from £999 to build plus £79 a month for hosting, security and improvements. You get a fixed price for the first step after a short call.
Can my staff have different levels of access?
Yes. Each person gets their own login, and you decide what they can see and change. For example, staff on site might see only today's jobs, while you see everything including the money.
What if the system stops working?
We look after it as part of the monthly fee: it is monitored, backed up daily, and if something goes wrong, we fix it. Send a message Monday to Friday and you hear back the same working day.
Can you start from the spreadsheet I use now?
Yes, and often that is the best place to start. Your spreadsheet shows us how you already think about the work. We import what is in it and build the system around the columns you actually use.
Can I see something before I commit?
Yes. After the walk-through, we can show you how the first phase would look before you agree the price, so you can check it fits how you work.
What do the monthly improvements cover?
Small changes you ask for as you use the system, such as a new field, a change to a message or an extra report. Bigger additions, such as a whole new area of the system, are priced before we start.
Will I be tied in?
Your data is never locked in. You can export it whenever you like, and if you decide to stop, you get a full export before anything is switched off.

Tell us about your business. We'll send a fixed price.

Two minutes to fill in. You'll see a first look at your website straight away, and we reply the same working day.

  • Free and no obligation
  • A fixed price, not an estimate
  • Half up front, the rest when you are happy
  • You own everything we build