How much does a restaurant or catering CRM cost?

Systems start from £999 to build, plus £79 a month for hosting, security, daily backups and small improvements. A fixed price follows a short call. Table bookings with deposits, or private events, are common first steps.

Do I need to stop using my booking platform?

No. If your booking platform works well for tables, keep it. A custom system often makes most sense for the parts those platforms do not handle well, such as private events and catering orders, and we can link to your platform where it allows.

Can I take deposits only for some bookings?

Yes. You set the rules, for example for groups above a certain size or for particular nights, and deposits are taken through a payment provider when the guest books.

Does it make sure allergies are handled properly?

It carries the information from the booking to the service and kitchen sheets and keeps it on the guest's record. It supports your allergen procedures; it does not replace them, and the kitchen still checks with the guest.

Who owns the guest list?

You do. Everything in the system is your business's data. You can export it as a spreadsheet whenever you like, and if you ever leave, you take a full export with you.

Would a restaurant booking app be enough?

For table bookings alone, often yes, and we will say so. A custom system is worth it when you also run private events, catering or a second business and want everything, including your guest list, in one place you control.

Custom CRM · Restaurants and catering

A CRM for restaurants, private dining and catering

Table bookings, private events, catering orders and regulars in one place, with allergies and dietary needs carried from the booking to the kitchen.

Talk about your systemFrom £999 + £79 a month

Free first call, no obligation
A fixed price for each step
Built around how you work

Sound familiar?

Where the week goes.

Bookings in four placesPhone, the booking book, Instagram messages and a booking platform. Someone has to bring them together before service, and mistakes happen.
No-shows on busy nightsA large table does not turn up on a Friday and the covers are lost. Without a deposit or a confirmation, there was no warning.
Private events in long email threadsMenus, numbers, timings, deposits and final changes are spread across weeks of emails. The event sheet for the kitchen is pieced together the day before.
Allergies lost between booking and kitchenA guest mentions an allergy when they book, but it does not make it onto the sheet the kitchen sees.
Catering orders and dietary countsCorporate catering orders with delivery times, headcounts and dietary needs come in by email and get copied onto a prep list by hand.

What we build

The parts of your system.

Every system is built around how you already work, so you only get the parts you need. These are the ones most restaurants and catering ask for.

Table bookings

Bookings on your own website, with your tables and sittings built in.

Bookings with covers, times and table preferences
Your tables, sittings and turn times
Deposits for large groups or busy nights, through a payment provider
Reminders with a link to confirm or cancel
Walk-ins and a waiting list

Guests and regulars

Know who is coming in, and look after the people who come back.

Guest history and visit count
Preferences and allergies shown on every future booking
Birthdays and occasions, for guests who share them
Offers and news, sent only to guests who opted in

Private dining and events

From enquiry to event sheet, in one record.

Enquiry, proposal, deposit and final numbers in one place
Menu choices and pre-orders from the guests
Balance reminders before the event
An event sheet for the kitchen and front of house

Catering orders

Orders with everything the kitchen and driver need.

Orders with delivery time, address and headcount
Dietary needs counted per order
Per-head menus and pricing
A prep list by date for the kitchen
Invoices for corporate clients, with account terms if you offer them

Allergies and dietary needs

Information carried from the booking to the people cooking and serving.

Allergies recorded when the guest books
Shown clearly on the service sheet and the kitchen sheet
Kept on the guest's record for next time
A support for your own allergen procedures, never a replacement for them

A day with it

What changes on a normal day.

An example of how the system fits into the day. Yours is built around your own routine.

10:00Tonight's bookings are already in one list, including the ones made on your website overnight. The large tables have paid their deposits.
11:30A private dining enquiry comes in. You send a proposal with menus from the event record, and the deposit link goes with it.
14:00Tomorrow's catering orders have produced a prep list with headcounts and dietary needs for each order.
17:00Front of house prints the service sheet. Allergies from the bookings are on it, next to the right tables.
22:30A table that did not show is marked as a no-show, so you know next time they book.

Always included

Lives on your own website behind a private login, and works on your phone
Login protected with a one-time code; encrypted connection and automatic backups
Your data stays yours: export it any time, and we hand it over if you leave
Hosting, security updates and small improvements in the £79 a month
A fixed price for each step, agreed before we start

Not sure what you need?

Tell us how your business runs today. We will suggest the smallest system that saves you the most time, and whether an off-the-shelf app would do the job instead.

Get a free quote

Our promises

Our promises to you.

No surprises on price, no locking you in, and no going quiet once the site is live.

The price on your quote is the priceFixed and agreed in writing before we start. Anything extra only happens if you approve its price first.
Pay the rest when you are happyHalf to start. The other half only when you have approved the site and it goes live.
Two rounds of changes includedBefore launch, you get two full rounds of changes to the design and words at no extra cost.
30 days of free fixes after launchIf anything we built does not work as it should in the first 30 days, we fix it free.
A reply the same working daySend a message Monday to Friday and you hear back the same day, from someone who knows your project.
Leave when you like and keep everythingNo minimum term on monthly plans, just 30 days' notice. Your site, files and domain stay yours, and we help you move.

The full details are in our terms.

Restaurants and catering: questions about a custom system

How much does a restaurant or catering CRM cost?: Systems start from £999 to build, plus £79 a month for hosting, security, daily backups and small improvements. A fixed price follows a short call. Table bookings with deposits, or private events, are common first steps.
Do I need to stop using my booking platform?: No. If your booking platform works well for tables, keep it. A custom system often makes most sense for the parts those platforms do not handle well, such as private events and catering orders, and we can link to your platform where it allows.
Can I take deposits only for some bookings?: Yes. You set the rules, for example for groups above a certain size or for particular nights, and deposits are taken through a payment provider when the guest books.
Does it make sure allergies are handled properly?: It carries the information from the booking to the service and kitchen sheets and keeps it on the guest's record. It supports your allergen procedures; it does not replace them, and the kitchen still checks with the guest.
Who owns the guest list?: You do. Everything in the system is your business's data. You can export it as a spreadsheet whenever you like, and if you ever leave, you take a full export with you.
Would a restaurant booking app be enough?: For table bookings alone, often yes, and we will say so. A custom system is worth it when you also run private events, catering or a second business and want everything, including your guest list, in one place you control.

Tell us how your restaurants and catering business runs. We'll show you what can run itself.

Two minutes to fill in. You'll see a first look at your website straight away, and we reply the same working day.

Get a free quote See prices

Free and no obligation
A fixed price, not an estimate
Half up front, the rest when you are happy
You own everything we build